McCain Foods
Future Making, Making Futures—An Internal Employer Brand Campaign highlighting McCain's future forward approach to business and the values and commitments they makes towards a sustainable and DEI conscious organization.
Project Brief
Develop an internal campaign concept for the Talent Acquisition teams to retain and nurture current McCainers and attract new talent by standing out through the application process.
Incorporate McCain's global footprint and showcase the diverse roles they are hiring for everyday all around the world, in an attempt to reiterate the narrative that McCain is much more than 'just a potato company'.
Conceptual Designs
